TwentyFortyOne Blog

The TV, film and video industry is one of the most technologically competitive markets out there, so it’s no surprise that the 2009 NAB Show at the Las Vegas Convention Center has been the talk of the tech blogosphere lately. I was lucky enough to get the chance to go to LV for the 2007 SEMA Auto Show (similar in proportion, only it’s for the auto industry instead of the TV, film and video). There is nothing like being in a convention center the size of Boeing (…not really…) that is fill with more lights than Tokyo, and more gadgets than Fry’s! It’s a tech heads dream. NAB has become the industry standard location for product launches, updates and fresh ideas.

Most media hardware and software companies believe that the evolution of video is resolution and speed, which is why I think that the SE Portland based company, Immersive Media is doing something right! Not only do they have a camera that shoots 360 degrees x 360 degrees, they’ve also figured out a way to stream the data LIVE(!!1!) from anywhere! I truly feel that their hardware/software is an industry revolution, not evolution (as keynote speech as that sounds…).

The video above and the photos below are examples of the media streaming from a camera setup in Texas and at the NAB Show, and how the viewer would navigate through the video stream. This technology has ENDLESS applications, and will only continue to explore the possibilities.

I’ve really got to hand it to these guys. they made light-sensitive audio that can not only change the volume but the pitch as well. Above that, the audio drives the video screens which act as volume displays! Ridiculous. This is the ultimate fusion of performance and art.

The video is a little long and takes a while to get into the good stuff, but wait it out. It’s worth it!