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	<title>TwentyFortyOne Blog &#187; 3D</title>
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	<link>http://twentyfortyone.com/blog</link>
	<description>I don't think you're ready for this jelly</description>
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		<title>Transforming Citroen</title>
		<link>http://twentyfortyone.com/blog/transforming-citroen/</link>
		<comments>http://twentyfortyone.com/blog/transforming-citroen/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 19:49:47 +0000</pubDate>
		<dc:creator>Brian Baldwin</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[motion graphics]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[brian baldwin]]></category>
		<category><![CDATA[citroen]]></category>
		<category><![CDATA[dancing]]></category>
		<category><![CDATA[lightwave]]></category>
		<category><![CDATA[motion capture]]></category>
		<category><![CDATA[robot]]></category>
		<category><![CDATA[shake]]></category>
		<category><![CDATA[the embassy visual effects]]></category>
		<category><![CDATA[TwentyFortyOne]]></category>

		<guid isPermaLink="false">http://twentyfortyone.com/blog/?p=121</guid>
		<description><![CDATA[

This is a great example of how someone took a played out idea and executed it perfectly. The two things that work for this piece are the lighting on the car (hard to match the scene without HDRI probes) and the motion capture they did for the movement of the &#8220;robot&#8221;.



I believe this ad was [...]]]></description>
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<br />
This is a great example of how someone took a played out idea and executed it perfectly. The two things that work for this piece are the lighting on the car (hard to match the scene without HDRI probes) and the <a href="http://en.wikipedia.org/wiki/Motion_capture">motion capture</a> they did for the movement of the &#8220;robot&#8221;.<br />
<br />
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<br />
I believe this ad was created by the same company, but for a different car. The studio that created the spot is a Canadian-based firm called <a href="http://www.theembassyvfx.com/">The Embassy Visual Effects, Inc.</a> There is a great write-up on how they accomplished the task <a href="http://www.luxology.com/community/profiles/embassy/">HERE.</a> </p>
<p><img src="http://www.odt.co.nz/files/story/2009/03/engineers_track_chris_gill_in_a_motion_capture_sui_1630850364.JPG" title="motion capture suit"></p>
<p>You can&#8217;t animate 3D objects that well, so you have to put a guy in a wetsuit-looking thing with about 150 infrared reflectors on it whilst being recorded by special infrared cameras&#8230; NERD ALERT!</p>
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		</item>
		<item>
		<title>Ridiculous Asics Video</title>
		<link>http://twentyfortyone.com/blog/ridiculous-asics-video/</link>
		<comments>http://twentyfortyone.com/blog/ridiculous-asics-video/#comments</comments>
		<pubDate>Sat, 07 Mar 2009 21:12:48 +0000</pubDate>
		<dc:creator>Brian Baldwin</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[motion graphics]]></category>
		<category><![CDATA[stop motion]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[asics]]></category>
		<category><![CDATA[brian baldwin]]></category>
		<category><![CDATA[portland oregon]]></category>

		<guid isPermaLink="false">http://twentyfortyone.com/blog/?p=54</guid>
		<description><![CDATA[I can&#8217;t tell you how good I think this piece is! The whole time I was watching it I couldn&#8217;t stop asking myself if it was stop-motion or 3D? I think it&#8217;s probably a mixture of both, but damn did they do it well.

After poking around for about 20 minutes, I found this great article [...]]]></description>
			<content:encoded><![CDATA[<p>I can&#8217;t tell you how good I think this piece is! The whole time I was watching it I couldn&#8217;t stop asking myself if it was stop-motion or 3D? I think it&#8217;s probably a mixture of both, but damn did they do it well.<br />
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After poking around for about 20 minutes, I found this great article on the making of &#8220;<a href="http://www.maxon.net/pages/dyn_files/dyn_htx/htx/2481/02481_02482.html" target="_blank">Asics Oragami: In Pursuit of Perfection</a>&#8220;. Turns out much of the 3D work was done using the same software that I&#8217;m getting into called <a href="http://www.maxon.net/pages/dyn_files/dyn_htx/htx/welcome_e.html" target="_blank">Cinema 4D</a>. It&#8217;s always nice to know that something this polished was made using software that I have chillin on my laptop!</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Mini clips</title>
		<link>http://twentyfortyone.com/blog/mini-clips/</link>
		<comments>http://twentyfortyone.com/blog/mini-clips/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 05:16:30 +0000</pubDate>
		<dc:creator>Brian Baldwin</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[motion graphics]]></category>
		<category><![CDATA[animated short film]]></category>
		<category><![CDATA[brian baldwin]]></category>
		<category><![CDATA[portland oregon]]></category>
		<category><![CDATA[TwentyFortyOne]]></category>
		<category><![CDATA[video editing]]></category>

		<guid isPermaLink="false">http://twentyfortyone.com/blog/?p=35</guid>
		<description><![CDATA[Mix  short films with motion graphics and 3D, and you&#8217;ve got (you guessed it) &#8220;animated shorts&#8221;. This is a genre that doesn&#8217;t really have much outlet other than the internet and DVD featurettes, so not many people get a chance to see all the talent out there. With animated shorts being one of my [...]]]></description>
			<content:encoded><![CDATA[<p>Mix  short films with motion graphics and 3D, and you&#8217;ve got (you guessed it) &#8220;animated shorts&#8221;. This is a genre that doesn&#8217;t really have much outlet other than the internet and DVD featurettes, so not many people get a chance to see all the talent out there. With animated shorts being one of my favorite creative mediums, I&#8217;m going to try and post as many as I can throughout the life of this blog. Long live the unknown talent!</p>
<p>Both of these shorts were created by <a href="http://www.crew972.com/site/">Crew 972</a> and directed by <a href="http://alexorrelle.blogspot.com/">Alex Orrelle</a> (he&#8217;s ex-pixar so you know he&#8217;s packin&#8217;).<br />
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]]></content:encoded>
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		</item>
		<item>
		<title>Creative Inspiration</title>
		<link>http://twentyfortyone.com/blog/creative-inspiration/</link>
		<comments>http://twentyfortyone.com/blog/creative-inspiration/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 06:20:33 +0000</pubDate>
		<dc:creator>Brian Baldwin</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[motion graphics]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[brian baldwin]]></category>
		<category><![CDATA[portland oregon]]></category>
		<category><![CDATA[TwentyFortyOne]]></category>
		<category><![CDATA[video editing]]></category>

		<guid isPermaLink="false">http://twentyfortyone.com/blog/?p=31</guid>
		<description><![CDATA[Videos like this always inspire me to continue learning motion graphics and 3D. However, it&#8217;s also videos like this that make me sigh at the thought that I may never be this Judo&#8230;

]]></description>
			<content:encoded><![CDATA[<p>Videos like this always inspire me to continue learning motion graphics and 3D. However, it&#8217;s also videos like this that make me sigh at the thought that I may never be this Judo&#8230;</p>
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